Strategic Thinking & Strategic Action

Fostering strategic thinking and strategic action by organizational leaders since 2007.

What to do when disaster ensues
Strategic thinking Lee Crumbaugh Strategic thinking Lee Crumbaugh

What to do when disaster ensues

If we ever needed a reminder that this is a VUCA world - a strategists’ term meaning “volatile, unpredictable, chaotic, and ambiguous” - the current state of affairs in the USA’s capital city is it. Agencies, jobs, careers, funding, and polices are all being disrupted

Yet, despite the scale of the “volatile, unpredictable, chaotic, and ambiguous” change affecting the federal government and those associated with and depending on it, unexpected big change and its affects is hardly a new phenomenon.

Just as I did during the COVID-19 Pandemic, I feel compelled to offer up what I know as a strategist, researcher on decision making. planner, and business coach about how to function in and even succeed in a VUCA world, be it induced by COVID, Trump administration actions, LA wildfires, New Orleans shootings, DC plane crash, war, business failure, or otherwise.

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The worst accident: “We’re going!”
Decision making Lee Crumbaugh Decision making Lee Crumbaugh

The worst accident: “We’re going!”

On March 27, 1977, two Boeing 747 passenger jets, KLM Flight 4805 and Pan Am Flight 1736, collided on the runway at Los Rodeos Airport on the Spanish island of Tenerife. Of the 644 people aboard the two 747s, 583 were killed and only 61 survived. This was the worst accident in aviation history. The massive investigation of and subsequent reports on the Tenerife airport disaster offer deep insight into what happened and what went wrong. As a result, aviation authorities and airlines worldwide changed procedures. But they are insufficient to explain why the KLM 747 collided with the Pan Am 747. Explaining the “why” of the disaster leads us to our great concern, bad decisions and what to do to avoid them when making a good decision is imperative for a mission-critical outcome.

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