Strategic Thinking & Strategic Action

Fostering strategic thinking and strategic action by organizational leaders since 2007.

“The instant of decision is madness”
Decision making Lee Crumbaugh Decision making Lee Crumbaugh

“The instant of decision is madness”

We are faced with “undecidability” and yet have to make a leap of faith and decide. Furthermore, we are overconfident in what we think we know and we can never know enough, We are fooling ourselves if we believe there are clear decision options and justifications ahead of the actual decision. We must act and then we will see what comes next and our next decision and action.

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